Keep in mind that is easy to rank for a unique brand name. If it’s unique, it tends to be memorable. So my two cents for anyone in a crowded industry is to go for the unique over the generic and descriptive. You can also tack on a byline to the end of your name to remove any uncertainty.
So, I would advise you to choose it as the platform for your website. For the design, you can hire a professional website designer for a few hundred bucks. But if you are on a tight budget, consider buying a fully customizable professional theme.
One thing that has made cold calling expensive in the past is that most people who wanted to cold call businesses either had to dial direct from the phone book/yellow pages, which is extremely inefficient and tedious.
SEO encompasses all aspect of marketing especially content creation. And in order to have great content the client might need a web designer, graphic designer, videographer, photographer, or a copywriter. As an SEO it’s YOUR job to make sure a client has these.
The gist of this means that, as an SEO candidate, you won’t likely ever be well-versed in all aspects of the business (especially since it changes and grows so quickly!). A successful career strategy is to become an expert in one thing and conversant in many more. That will help make you more marketable in this career field.
After working for other people for so long, you might feel that 2018 is the right time to venture into the great unknown of self employment and entrepreneurship. While this is a laudable move, you need to sure you are getting into the right industry, and that you have the right tools to succeed in it.
The point I am trying to make is that a lot of people reading this may feel that it’s all too much for them and the fear of failure will prevent them from being able to succeed. I’m here to tell you that no matter who you are, you CAN succeed at running your own successful SEO business; you just need to take everything on board in this guide and actually put it in to practice.
Never short change yourself. Believe in the quality of the service you can offer and stand by your pricing structure. Your customers will appreciate your service and what they pay when they start to see the results.
Great article, we are currently implementing almost everything you recommended to our new SEO company. Clients also love the embeded mysiteauditor on our website. Thanks for all the help, evolutionseoandmarketing.com
The fact is that its impossible to guarantee a move up the Google rankings except by the documented ways that you would expect – get more incoming links etc. There are no ‘secret tricks’, so essentially SEO is based on hoodwinking old company bosses who have no idea how the internet works.