EXTRA BONUS: In the coming weeks I’m going to be giving away FULL lists I’ve scraped in Power Leads Pro X absolutely free. Head on over to this post on the forum and let me know what niches you would like the leads for and I’ll see what I can do. Join my newsletter below to be updated as soon as I post these lists on the blog:
Blogging – consistently blog about SEO, social media marketing, conversion optimization and content marketing. The more technical your blog posts are and the more often you use data to backup your points, the more leads you will get. For example, this post on how content length affects rankings and conversions drove 51 leads, while my post on don’t forget the marketing in content marketing only drove 18 leads. Both posts did well on the social web, but the one on content length contained more stats and data. In general, I’ve seen that posts with stats and data drive roughly three times more leads than posts that don’t any data or stats.
Most websites will have a hard time generating enough organic links to raise their rankings in search engines. This is why link building is such a popular services. But you can get started on building quality links by doing some of the following activities.
Reaching out to related (but not competitive) businesses to see if they will link to you. A good way to do this is to see if the businesses you work with have link pages on their site for partners, vendors, suppliers, etc.
The most important lesson I learned having always been the “doer” of all SEO activity, I have learned that I must delegate activity to trusted sources and partners in order to scale my business. Marketer’s Center has been my most trusted partner to date.
Knowing how to set up a structure for your business might seem basic; “I’m going to start an SEO business because I know SEO”. However, there are things to consider that are involved with your business.
Thank you, Kifeda! I hope it’s enough as well, but you know, there’s never enough information — I learn more everyday in this business. And that’s one of the things I like best. I look up and see the sky — a near infinite world of knowledge yet to be explored. But let’s try. Thanks for reading!
So how do you get links? There are lots and lots of ways to do it – some good, and some not so good. If you read enough about link building, you will hear ultimately about three kinds of links and link building techniques.
Social Media Marketing (covers creating fresh, compelling content and drawing followers [and the ultimate goal, sales] via many online venues, such as Facebook, Twitter, Google+, LinkedIn, YouTube, Flickr, FourSquare, Pinterest, and many more)
Once you grow a little bit you’re going to want to hire account managers. These are the people who work directly with your clients, making sure the work gets done and properly reported. It’s important that these people aren’t just given a salary. Like sales people, and everyone else in your office, they should be incentivized with commission and bonuses when they re-sign an existing client. Incentivizing account managers subconsciously pushes them to go above and beyond making your clients happy.
Two places where you should focus on getting reviews are your business’s Facebook page and Google My Business page. These are big ones. Many people turn to social media to see what their friends and family think about a business, so having good reviews on your business’s Facebook page can help to draw in prospective customers. Getting positive reviews on your Google My Business page is crucial because these reviews show up on Google when someone searches for your business.
Great post Neil I am also a young entrepreneur/author/SEO and I am really glad I stumbled across your blog today. Congratulations on all your success so far man!! Look forward to reading your future posts and I’ll see you at the top!
When you’re in meetings with clients, it’s essential that you really hammer home the benefits of SEO and why they NEED the service you are offering. Here are some statements and facts that you should learn off by heart and all of them should be used in your meetings with clients;