Obviously using Power Leads pro X isn’t the only tool you can utilise to make getting new SEO customers a breeze. There are many other methods you can use to get the phone ringing off the hook with business owners wanting to use your services. Here are some of them;
I got rid of all the fluff and removed 80% of the BS clauses random lawyers had added throughout the years. I got the SEO contract down to five simple pages. I re-wrote areas of the SEO contract over and over until each area was super short, simple and clearly communicated everything we need to communicate.
Since you are starting small, you may want to launch your business right from home; so as to reduce your overhead expenses and risk. However, you must make sure that your proposed home office is conducive and free from noise / distractions.
Now that you have a handle on your key concepts and have built a strategic keyword list, you’re ready to create a high-level plan for content creation. I say high-level because this will help inform your website user experience, the type of people you hire, and the kind of narrative, social, video, or other type of digital content you invest in.
The competition in the SEO industry is very stiff and one of the factors responsible for the high competitiveness is the low entry barrier. Anybody can wake up and claim to be an SEO expert, this is why there are a lot of charlatans in the industry.
Amazing post Neil! It’s not always easy to lay down a to-do list for a career in this manner. But it’s good to know that you have succeeded in doing so, and I guess following your footsteps is a good choice to make.
Search Console – Google Search Console helps your business get discovered on Google. Google will also do a test drive of your site’s map and determine if there are any errors that you can fix. By using Search Console, you can ensure your site is reachable on Google and use data to find out which products are the most successful on your site.
One online business industry that is particularly popular at the moment is the ‘Search Engine Optimization’ industry, or simply SEO. It is one of the only industries that opens their doors even to the most inexperienced individuals, who have a serious passion for doing business. Not only is it easier to be employed within this industry, but it’s reasonably simple to start your own SEO business!
Speak at conferences – SEO and marketing conferences used to be the place to get new customers. I used to pick up at least $100,000 per marketing conference I went to that had over 1,500 attendees. Sooner or later, all of the other SEOs and marketers started to speak at the same events, and the amount of new revenue I acquired from these events shrunk. I later learned that the best events to speak at are non-industry events. For example, when I spoke about online marketing at an online gambling event, I was able to lock PokerStrategy.com in a $1.2 million contract. From finance to fitness and everything in between, non-industry events typically brought in four times more revenue than industry events. You just have to make sure you are speaking at conferences that charge at least $1,000 per ticket as that means you are usually talking to an audience that can afford your services. When you speak, you have to talk about specific tactics people can leverage, show examples of companies using those tactics, and wrap it up with data that shows your methods were successful.
But do remember to write for a human, not just a search engine. Though it’s important to have valuable keywords in your title tag, if it looks odd to a user (e.g., “Boston Cheeseburgers, Best Cheeseburgers, Cheeseburgers”) then you’ll be missing out on a bunch of traffic that thought “Mike’s Grill – Cheeseburgers, Shakes & More” sounded more like a real person.
I wouldn’t hire a beginner to build my house, so why would I expect a beginner to help with something even more valuable? If you are a beginner, reading up on SEO isn’t enough. You need real world experience.
If at this point you meet resistance or the client is still uncertain and not sold, it’s time to reiterate some of the statements from above that we’ve already covered in the guide. It’s your job to make the client feel that he NEEDS this SEO service, and need it now!
LEARN YOUR TRADE – Learning SEO techniques and tricks is the first and foremost part of starting your own SEO business. Do an extensive research on the topic and take up SEO courses either online or offline.
I personally recommend you to not implement or practice SEO only on client sites but also create your own site, build links, rank your keywords higher, attract huge traffic and try to implement all new strategies that strike your mind. As you learn what works for your blog or website you will help others in better way with their SEO.
BONUS: I’ve got a special bonus at the end of this tutorial which will help you even further on your quest to start an SEO business. In the ‘Bonus Download’ file I have some goodies for you to use that will save you hours and hours of work! As you go through this tutorial, I’ll explain what each file and document is and how it will help you out.
Still, I can’t imagine working for someone else, I guess it’s my nature. I’m not a “trade time for money” kind of guy. I prefer to be in control of my destiny no matter what…but it certainly isn’t getting any easier.
With that established, what you would need to do before you go to the meeting with your client is look at the amount of keywords you have researched for them and then look at the various costs that the SEO reseller company are charging for the amount of keywords to optimise.
Link building is still one of the most important aspects of SEO. No-one can deny that you need high-quality links if you want to see success in your SEO efforts. But what are high-quality links, and what makes them so important?
Perhaps there are web design companies who can’t afford a full time SEO, but would like to offer the service to their clients. Get three or four of these agencies as “clients” and you’ll likely create one full time job for yourself. This is a particularly good model if you don’t like sales, or don’t have time to do a lot of sales work. The design agency will do the selling for you, and they already have a customer base to whom they can sell.