You need to become obsessed and fight like crazy to get to page #1 of Google for SEO service related keywords in your geographical area. Usually, the best keyword to target customers is “SEO” + your city. In other words, if you’re starting an SEO company in Albany, New York, you should target “SEO Albany”. I’m sure some of you are getting worried right now because you live in big cities where other SEO companies the first page of Google. Stop worrying. While you’re fighting your way to page #1 of Google for a very competitive keyword, target low hanging fruit like “SEO services Albany”, “seo company Albany NY”, or “Albany SEO company”. The trick is that you have to be on Page #1 for something. This will give you credibility when it’s time to close the deal. Not only will potential customers find you, but in sales meetings you can also point that your SEO business is on the top of page #1 of Google for “SEO company in Albany”. Your potential customers have no idea which keywords are the hardest keywords to target in SEO; being on page #1 among and ahead of your SEO competitors will impress the heck out of potential customers. I can’t even count the number of customers who told me they purchased our services because we were on the top of page #1 of Google, ahead of our SEO competitors.
I’m wondering whether those incredibly bad strategy will work for anybody? In spite of placing extremely catchy elements on our web page, we tend to get low traffic and perhaps, low potentials. It is pretty obvious that the service seeker would love to know about what you’re worthy of.
2. Understand how to develop targeted traffic to a website. If you have clients paying you money for your services, then you need to be able to increase their traffic. Not only traffic, you must be able to grow their business because that is their ultimate aim.
Another wonderfully written and descriptive post Neil! As usual you laid everything out and like you mention people are lazy so half of us wont bother to do as you say. Hey don’t forget to go meet the guy for lunch that got you started!
I am sure that things are easy for you as you own some of the largest online blogs so ranking website on the top 3 positions is just a matter of few links from these high authority blog. So I would like you to tell your readers the truth that even if they own SEO agency making it 7 Figure SEO agency is only possible if they own such authority blog or websites. Or at-least if they are friend with people like Neil Patel who own authority blog.
Love this very inspirational, I plan on building out my site as an seo/ webdesign blog, then using it as leverage to get a job for a bigger agency. Hopefully all the benefits of being an seo without the responsibility of being an business owner.
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Google Analytics – Use Google Analytics to learn more about the visitors to your website. In particular, monitor your organic search traffic sources to see what keywords people are using to find your website in search results. By setting up goals, you can see which keywords lead to visits where visitors do what you want them to do on your website such as sign up for a mailing list or purchase a product. This will help you learn what keywords you should be targeting with your SEO campaign.
The problem is that self-employment, especially if you’ve worked in the corporate world before, has all the allure of the pipe dreams sold in The 4 Hour Work Week (I guess Tim Ferris doesn’t count self-promotion as work, even though he does it about 100 hours a week 🙂 ).
The smartest thing to do would be to starting whittling down your household bills now and start slowly building your business. Keep your day job and work at night, you’d be working 15 hour days if you started from scratch anyway so why not do it now but get paid (with benefits) for your time?
Article covers the trend that might have been applicable at in 2012-13. can you please let me know how the trend has changed in content marketing and seo overall since this article? There has been a lot of changes in search algorithms and methods. So please throw some light on existing and upcoming trends of seo.
Very resourceful article written as how to start a seo business…it gives proper details of each and every point as how to make conversation with clients using chat and how to make visitor to become client and nice list of tools/website to use for making the work easier..another site providing seo businesses to check site analysis is http://zigstat.com
Larger companies will hire one-man bands or small consultancies if they need what you have and what you have is difficult for them to get elsewhere. A lot of search marketing consultants won’t fill this brief, although some are brought in to help train and mentor their internal search teams.
Referrals whether through social media or from face-to face clients are always the way. Although we deliver a service that can easily be supplied remotely, building relationships is the way to build a business sustainably.
1. Understand all on-page and off-page SEO optimization techniques. You must be able to properly perform an SEO audit, keyword research, competitive analysis, and know how to get quality links quickly.
I’ve learned not to take on clients that have expectations that do not match reality. We have found throughout the years that the best clients are the ones who are self-sufficient and educated in the digital marketing process. The clients that require too much education often do not understand the value we provide and end up causing wasted time and resources.