Having tools at hand are handy to help you along but experience and making mistakes are all part of the learning process to run your own SEO business. I encourage all SEO’s to have their own learning sites, perhaps run a small businesses on the side to learn the finer mechanics of small business.
I wrote a long, in-depth article about this already, so I will highlight the points here. Re-signing an SEO client is about 10 times cheaper than finding a new one, so I would really focus on this. There are five easy steps to re-signing an SEO client:
Every new business face challenges during its early stage but with the right tools, resources and the relevant skills, it is only a matter of time before your business will find its feet. Do your own research and follow these four simple but sure steps discussed above and see your dream of a successful SEO business come alive.
In this weak and unstable economy it is really hard to reasonably project out 5 years on a life changing decision. There are so many variables to take into account that it’s difficult to give a tailored answer to each situation.
Web analytics are the key to understanding what’s working, what isn’t and where the biggest opportunities are. Reporting and presentation skills are integral to communicating data driven insights and recommendations to clients and company decision makers.
There are two categories to this. The first being the category that takes in the name, address and contact number option. In this category, there need not be any changes because variation at this level can create disturbances that can be sometimes misread by Google. The other category is the one that uses the concept of putting the task on Google to decide whether it is a proper site or not. Local SEO works in the category that does not have any variation and has same types of arrangement everywhere.
It is much better if you own a website or else you should create a website and then rank your site as much as you can. Then share the SEO tips in your blog and try to get some of the potential audience, where you can convert them into your customers in the long run.
Larger companies will hire one-man bands or small consultancies if they need what you have and what you have is difficult for them to get elsewhere. A lot of search marketing consultants won’t fill this brief, although some are brought in to help train and mentor their internal search teams.
Find out the most common keyword searches for your product/service and write separate blog posts for each of those keywords. Also write blog posts on less common long-tail keyword searches where there may be no local competition.
I’ve just read the article, one year after it was written and find it of high relevance to anyone who would like to become SEO practitioner. I have only started developing my personal brand online so I could become visible in the industry of SEO and Social Media. Not an easy task for many, including myself but as an old saying says: faint heart never won fair lady. Thank you for the article 🙂
If you can afford it, you should also invest in attending an SEO conference or two. I have found that SEO conferences are a great way to learn tons of new information (it comes fast and furious, akin to drinking from a fire hose!). You’ll also get to see (and if you have the gumption, meet) the experts in this field. And, in addition to that, conferences are great venues for career networking (I can personally attest to that).
or even a fee that you would have to cover if you already have a corporate job, but if you work for a small business (or own your own business) almost no health insurance plans will cover maternity, or will only do so at a significant cost increase … and whenever you get any health services in the US without having health insurance they charge you 3x 5x or sometimes even 100x what they charge insured people, basically trying to bankrupt you through a sleazy program of cost shifting.
Great post Neil I am also a young entrepreneur/author/SEO and I am really glad I stumbled across your blog today. Congratulations on all your success so far man!! Look forward to reading your future posts and I’ll see you at the top!
“Google’s research shows that 1 out of every 5 of the 16 billion Google searches a day are in regards to a local business. Just based on these keywords alone, you can see that [X amount]* of people are actively searching for the exact product/service that you provide. They are finding the solution, but unfortunately at the moment it’s your competitors who are profiting from it. “ – Again, this highlights to the business owner that their competitors currently have the jump on them when it comes to the search engine ranking positions for their targeted keywords. This should act to again create urgency and fear in the business owner as they have been made aware that their main local/national/international competitors are taking the lion’s share of the visitors/leads/customers that are searching online for the exact same product/service that your potential clients offers.
At any rate – thanks for creating an (otherwise) fawsome quick SEO Page Auditor Tool for lil Freelance SEOs like me! Overall, MySiteAuditor.com really performs quite well and I haven’t come across a compeitive reporting tool that can also beat the economical pricepoint of MySiteAuditor! to be upgrading to Pro here in a matter of weeks… Much appreciated and thanks again!
Pretty basic question for an SEO right? It would be nice if the answer were equally as basic or simple. It’s an important question, even more so since a sweeping update by Google knocked out unsuspecting webmasters.
You’re probably asking yourself now, ‘What should I be saying in the meeting???’, glad you asked, let’s cover what you need to do and say in the meeting to ensure you give yourself the best chance of closing the deal…