Thanks for the comment! I agree will all of that! I took on plenty of undesirable clients when I started out. You definitely have to hustle in the beginning, but get more selective as you bring on more clients. To be honest, realistic revenue for client SEO is in the six figures per year. That is, if you are doing strong work and have effective lead generation channels.
The first question anyone who starts a company should ask themselves is, “How do I get customers?” It’s a question that I didn’t have an answer to when I first got started. So, I just opened up the phone book and started cold calling businesses, literally. If you didn’t have a web address next to your name and phone number I called you. That was my strategy. If your heart is starting to race and you’re beginning to sweat, stop worrying. I’m not going to tell you to cold call anyone out of the phone book. Do they even make phone books anymore? Throughout the 10 years my agency was in business, and before I sold my SEO business to a big company, I developed 10 techniques on how to consistently get SEO customers.
Having a good local Search Engine Optimization can help one to get a lot of the local presence of the brand and a lot of the local crowd. This gives way to more people to turn up at the particular location that one has chosen. This can help to talk to the people face to face and then create the good contact relation with the costumers.
If you go through the entire list harvested by Power Leads Pro X and call them all, eventually you will stumble upon a few business owners who will be happy to recommend your services to their clients, especially when they learn they will be receiving a nice referral commission for next to no work on their own part!
With affiliate programs once the visitor hits your site you make money right away. With a SEO agency once the prospective visitor hits your site you still have to sell them and then do the actual work.
I really thank for the whole information which you have shared in this post. I recently planned my career as SEO and have started a Blog “http://www.hostingtipscoupons.com/” to make some money through online. My long term goal is to be a part of SEO agency. With the help of your content, I hope I can achieve my goal without any hurdles.
I’ve been involved in digital marketing for over a decade, since 2006. Marketer’s Center gives digital marketing consultants the ability to easily scale their local marketing agencies in a way that isn’t labor-intensive and still very profitable. If you want to get my “6 Month SEO Plan” please request a free reseller dashboard account here. You’ll also be able to download a price list for all of the services we offer.
Sure I can advertise other places…but I can’t reach Google’s customers there. As an individual I can choose to use another search engine, but as a business I cannot magically make potential customers do the same. I HAVE to use Google or give up a huge market share.
The other thing that is absurd about banning your AdWords account for something that happened almost a decade ago is that people change over time. You may have been advertising something that was wholesome that later became sleazy (maybe after a change of ownership). Or you may have been working on a client project where the domain and site were later sold & became sleazy. Google wants a lifelong ban based on them changing their guidelines after the fact & applying them to you (even though you may not even be associated with the businesses they look down upon). There was also a report of a rogue employee doing spammy crap on the side & then coming into the company office and logging into Google, thus getting the company account torched as well. So you can have ex post facto stuff applied to anything you may have glancing experience with a decade ago & they can buy sites violating their own guidelines & all is well.
When my partner decided to take over the business completely I was lost for a little while but as of literally a week ago I decided to brain storm a business name and start getting myself out there to help local businesses. I managed to score a $1000 client in a mere 7-8 days!
If all of the tips in this article were so obvious & all common sense driven based on things that everybody knows and practices then there wouldn’t be so many forum threads about SEOs going under. In fact, a friend just sent me another one today & I am sure that issue happens every day of the year.
When you are a beginner in any business, you must have a proper plan for at least three years because you can do a lot with your business in further days. So you must prepare a pre-step by writing a business plan.
Having a business plan will not only help you to get loans, but it also contributes to getting the attraction of huge companies. You know what will happen in future so making a plan and implementing that will be a unique thing for any business.
I frequently read your blog posts., recently i came across a news that google+ doesn’t effect your rankings (webpronews.com/the-google-1-button-has-no-direct-effect-on-rankings-2012-10) , so according to the blog post getting more Goolge +1’s is only for persons that we are following or followers within your network..,
99businessideas.com led by Rupak Chakrabarty is committed to helping beginners, entrepreneurs and small business owners in starting, managing and growing their business. Our aim is to educate the entrepreneur on the various stages of entrepreneurship.
Answer the Public is a free tool for finding out what people are searching for. This website helps you find keywords, brainstorm content ideas or understand your overall field. Answer the Public is a good place to get started and pairs well with something like Google Trends, which will be able to tell you how popular a term or search is compared to another.
Keep in mind that the competition can be fierce as any lucrative niche will likely already have many competitors. Also keep in mind that Google is likely gunning for you, as there have been clampdowns on thin-affiliates in recent years i.e. affiliates who don’t provide a great deal of unique and useful content.
Entire books have been written about business plans, but unless you’re chasing bank financing and/or need to present formally to an external agency, it pays to keep business plans brief, clear and simple.
Go to Meetup.com and search for a list of local events relevant to your industry. Find those that have websites and contact them about sponsorship (most of the time you’ll only need to put on a lunch for them). If they accept, you’ll get a link from their website (local to you) and their Meetup.com page (highly authoritative, local link). Here’s an example.
SEO businesses have exploded onto the scene within the last few years. They have never been SO popular because websites are such an important part of business nowadays. As of today, it remains as one of the most reliable business sectors in the internet marketing industry.
I got rid of all the fluff and removed 80% of the BS clauses random lawyers had added throughout the years. I got the SEO contract down to five simple pages. I re-wrote areas of the SEO contract over and over until each area was super short, simple and clearly communicated everything we need to communicate.
Excellent post. I think that if you work hard on Internet marketing and if you think that you could work on laptop 10-14 hours a day in right direction then you will get some where after few years. Your experience teaches you every thing !
That really depends on the business. If you are charging people a lot of money and not bringing results then you will lose clients. So honestly, you must have a process that works at a competitive price if you really want to make money.
Local Search Listing– when a user searches for any product or service in Google. Google try to provide the user more local search results. Say you are searching a courier service and if you observe Google will detect your location and display the courier service providers around you or in nearby locations. If you want you business to displayed in such way you should register your business on Google Places for Business. www.google.co.in/local/add
Whether you’re doing work hourly or for a fixed rate, think about how many hours it will take you. Try to be as accurate as possible. If you think an SEO Strategy Report will take about 20 hours, then charge them a fixed rate of about 20 hours. It’s up to you to stay in the time frame. Here’s a breakdown of current hourly rates in the SEO industry.
Pre filled standing orders – I always have standing order forms filled out and ready in case that’s the client’s preferred method payment. All that is required is the business owner to enter his details on it and then I can simply leave it with them to hand in at their bank once completed.
My SEO company landed the business of many of the top real estate firms in Chicago simply by adding our name and link in the bottom of a small real estate agent’s website we were working with. We got this guy to page #1 for “Chicago condos” and of course, all of the big real estate firms wanted to know how we did it and if we could do it for them.
I agree with most of what you said here except for the link building aspects. Building links is still the most important aspect to SEO and there is no white hat, black hat or organic. It’s all black hat if you’re trying to manipulate the search in any way. I don’t have a problem with it at all – just saying a link is a link.