“how to start seo consulting business how to start doing seo”

If we hadn’t accounted well for that time in the pricing we established for our services then we would have had to eat that time and really have gotten paid less than we’d actually charged for the audit.

When my first venture failed, I decided I was going to quit entrepreneurship, get a college degree like everyone else, and get a job after graduation. To get a head start on things, I started taking college classes while I was in high school.

Jeff, glad we could hop into a dialogue. I really think the points you brought up are great! SEO strategies can be extended to so many other avenues — like photography as you mentioned. I think no matter your size, there are certain techniques that cross many boundaries and are helpful to all. Thanks for the words of support 🙂

Great post. Most of my SEO clients come from referrals and they are converted from leads to clients by, as you say “giving away the farm” (I like to call it consultative selling). Once they see what can be done its a no brainer. I now need to get some bigger clients to turn my agency from 6 figure to a 7 figures.

Obviously using Power Leads pro X isn’t the only tool you can utilise to make getting new SEO customers a breeze.  There are many other methods you can use to get the phone ringing off the hook with business owners wanting to use your services. Here are some of them;

Moz’ Rand Fishkin carried out an interesting experiment with his Twitter followers to see the impact of a large increase in SERP CTR on search rankings. The results were pretty huge — he saw several position ranking increases in less than an hour!

An important point to discuss is what you should be charging your clients for SEO. This is a very hard question to answer in black and white as there are many factors to be considered, I will explain this in more detail later on in the guide.

Passionate about building great products that change and shape the success of our clients businesses. Big South African rugby fan, which often leads to heartache. (5-6) Daily coffee drinker, but not addicted (maybe just a bit). a lot, but always misses his twin 27″ screens. The rest is revealed to people who subscribe to Serped 😀

The experience you have understanding devs and designers and how they work. The experience you have seeing how the work you do accrues to the all-up goals of the business, so you can shape your work appropriately.

A website is the first thing you will need as a local SEO service provider. You can set one up within few minutes. Register a good domain name with Godaddy or Namecheap. Then choose a reliable web hosting service provider and subscribe for the appropriate hosting plan. WordPress remains the best platform for setting up a simple website or blog.

Neil, thanks a lot, as always, for sharing your story. It’s very inspiring and touches on a few things relevant to any kind of business: drive results, care about clients, think big and don’t be afraid to do some free work at the beginning. Loved it!

What is your current position? What is your background? What is the purpose of your business? What is your competitive advantage? Who are your competitors? How will you exploit their weaknesses, and counter their strengths? How will you increase capability and capacity? How do you plan to grow?

If you employ this method properly, it can literally be the only form of marketing you EVER have to do to generate new clients. Another method you must also employ is to offer your paying clients exactly the same deal.

Create local search profiles (if applicable) and social media profiles. While the links do not always count towards search rankings, they can attract clicks which will generate more incoming traffic to your website.

If you are at the point where you need to make a decision or want to make a decision down the road, there are some key points to keep in mind but financial variables are some of the most important variables in this equation.

But do remember to write for a human, not just a search engine. Though it’s important to have valuable keywords in your title tag, if it looks odd to a user (e.g., “Boston Cheeseburgers, Best Cheeseburgers, Cheeseburgers”) then you’ll be missing out on a bunch of traffic that thought “Mike’s Grill – Cheeseburgers, Shakes & More” sounded more like a real person.

This means that you would essentially be selling the service to your prospective clients and then paying the SEO reseller company to do the work on your behalf. You then collect whatever the difference is between what you pay the SEO reseller company and what your client is paying you, what’s left over is your profit.

One emerging element of technical SEO is the creation of open data sets or APIs. If your business will thrive by getting your inventory or content into as many places as possible, consider creating data feeds or APIs for third-party developers to use.

Having an SEO contract written up by a solicitor would be a costly endeavour for anyone starting their own SEO business so I’ve included the full contract I use in the free download pack at the end of the article alongside all the other goodies I’ve mentioned throughout this guide.

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Comments

  1. Lisa Allen

    It is important also that you have some sort of checklist and a system of reporting that will help you in monitoring before you begin looking for clients for your business. If you are not familiar with analytics and don’t have the time to learn, then you should consider building a relationship with local experts where you can mutually benefit one another.
    Louisa, if you have the resources in house then you should definitely do it in-house. However, most companies do not have the resources which is why they outsource to other companies. It all depends on what you feel comfortable doing. In my experience the best agencies will do better than any in-house entity. Primarily because their main focus is SEO.

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