In short get talked about by psychics who are interested in online marketing help and by marketers who think psychics are whack-jobs so when you talk about them they will share your content because they think you are a whack-job.
Keep in mind that you can send partners potentials clients as well. That’s a great starting point and an excellent sign of good faith. Sending a new partner a client first is a great way to help get the ball rolling. I did this before I sold my agency and it was fantastic. A few times a month I would get a couple finder’s fee checks for doing practically nothing, except giving out a name and phone number to a current client.
SEO is far from an exact science- it is constantly evolving as old internet trends fade out and new ones emerge. The key to starting a successful SEO business is to stay on top of new developments and advance along with the industry.
The SEO franchise model may be cost prohibitive, but an SEO licensing model can be a great fit for many consultants and web design agencies. Look for SEO business licensing opportunities that include some type of lead generation service. A proven SEO brand will attract leads and some may offer affordable lead generation services.
In the professional SEO world results matter the most. If you are able to show results, then referrals would follow you. What many of the SEO agencies miss is that they do not track the success of their campaigns and they fail to let their clients know they did it for them!
Thanks for sharing this Neil. I’m curious to know how you do SEO differently for a 10k+/month client as for a 3k client. Is it just more hours spent? More money spent on designers and programmers? Thanks for the inspirational post!
Dan Kennedy talks a bit about a preponderance of proof when you’re presenting yourself to your potential client. To build some credibility for yourself initially, evidence of sites you’ve ranked and results you’ve obtained will help a great deal when you’re selling SEO. You want to be able to show these to prospects, so they know you’re not, for lack of a better term, full of shit.
After the design, you should put up good content on your website that describes your services and explains why the reader should hire your services. Also put up all the necessary pages; such as about us, our services, contact us, testimonials/case studies, pricing, and so on.
This has been something that’s really worth working on. I have been seen lots about SEO, but never read meanings to them not until now that it comes like a conviction I can add such service to my web as it fits in I guess, perfectly not minding the part of the world I am currently with her serious challenges and atttitudes to the internet.
I have three main recommendations. And maybe a warning – like one of those signs you see in horror movies – go back, do not enter, trouble ahead. This is no easy gig so you need to ensure you are up for the task.
Link building is still one of the most important aspects of SEO. No-one can deny that you need high-quality links if you want to see success in your SEO efforts. But what are high-quality links, and what makes them so important?
What’s even more impressive is that you can save the data to a file with the phone numbers highlighted as links. You then simply setup Skype so that phone numbers become clickable links which then means you just take the file and one by one click each number to phone the business. This will save you masses of time in the long run which you would’ve wasted dialling out the numbers manually.
Flag.io (This is an analytics tool that optimises your local search presence by distributing listings across more than 100 local search directories. It also enhances the content it lists – it displays a lot more information than typical search directories, and is way more compelling. According to statistics, 50% of consumers will visit the physical location of a business within 24 hours of a local search, and at least 18% will convert to revenue)