Define the market you’re targeting. How big is it? What are the growth prospects? What is the market potential? How does your business fit into this market? What are your sales goals? What is your unique selling proposition?
Knowing how to set up a structure for your business might seem basic; “I’m going to start an SEO business because I know SEO”. However, there are things to consider that are involved with your business.
Google Analytics & Google (PPC) Pay-Per-Click Online Advertising, Facebook Ads(These tools are commonly used by many businesses and are very easy to use. Google Analytics allows you to track your website traffic and its various sources, Google Adwords allows you to find out exactly what keywords your target audience is searching for, Google Adwords + Facebook Ads allow you to create target ads on their respective platforms)
I used to rely on the word of mouth as my main revenue source. It’s easy to build a six-figure SEO agency, assuming you can provide the service. It’s really hard to create a seven-figure business from it though.
First things first, if you haven’t already, you’ll need to claim your Google My Business page. As for how to set it up, there are tons of resources available online that explains this process in detail, such as (How To Set Up Your Google My Business Page | Local Internet Marketing).
At the bottom of the keyword list I also create a ‘Total’ line in bold which is the combined monthly search volume of all the keywords. This gives the business owner a number of people they could be exposed to per month should they get to number 1 for all the keywords you propose.
You need to understand what On Page and Off Page SEO is and the techniques needed to make them work. You also need to know how to carry out a competitive analysis, do keyword research, get quality links and perform a proper SEO audit.
And if you are stupid enough to expect someone to write and frequently update an entire business plan for you publicly FOR FREE & guarantee success with it, let me know if there is some market instrument to bet against you, as I will gladly make that wager all day long.
You need to set a clear bottom line and walk away if you don’t get it. This can be very difficult to do, especially if you’re just starting out. The exception is if you’re simply trying to get a few names and references on your books, and don’t care so much about the price at this point. In this case, you should always price high but say you’re offering a special discount at this point in time. Failure to do so means they’ll just perceive you as being cheap all the time.
2. So far my only real working experience is a six months internship at a news website. Do you think I should work at an established digital marketing business for couple of years before venturing on my own or this is not really necessary?
I know practical is the best thing but did not mention which technique you used for better ranking either on page or off page. How to work for better ranking my site keyword is not in the search engine please suggest me….
So my first bit of advice is to pick a niche. Decide what type of SEO you are. Are you a consultant? A strategist? A link acquisition expert? Content marketer? All of these things come under the SEO banner.
I consider myself a pretty good optimizer, but lack the skills in managing the day to day ops of running my own new company. I’m gonna like you on facebook, and stick your link in my seo fav links folder. I need to get back here when I have more time to read.