Once you hit that growth stage, what really matters is making success repeatable. This means blogging with consistency, meeting new agencies to partner with consistently, and following up with existing customers to gain an understanding of their satisfaction consistently too. It sure takes a lot of work but if you love what you do (and I definitely do) it pays off in spades.
Any tips on how best to nurture a link from a supplier/partner/non-competing business, WITHOUT having to give a reciprocal link back, which I understand to be a poor strategy in SEO, but sadly seems to be the only currency “some website owners” understand?
I know this goes without saying… the best clients you will ever get as an agency is from previous customers, friends, or even family members. When someone refers to you, chances of you closing that deal are really high.
Seriously, I’ve never thought of starting an SEO firm. I actually have a clue of how difficult SEO is to do effectively. Good SEOs are hard enough to find, and WordStream seems to be a nice place to meet some of them.
An important point to discuss is what you should be charging your clients for SEO. This is a very hard question to answer in black and white as there are many factors to be considered, I will explain this in more detail later on in the guide.
UberSuggest is a free online keyword generator. Much like Answer the Public, UberSuggest can be used to brainstorm new keywords and analyze old ones. It provides results in both a list and cloud form. You can filter results and view built-in Google Trends data to understand when the keyword is being searched the most. Keywords can be easily copy and pasted or downloaded into a CSV file for further reference.
If have money to invest, it’s possible to acquire an existing Internet marketing business. You may have to find an local business broker to see SEO businesses for sale in your area. Buying an SEO business can be tricky. You will need to make sure what the sellers intent is for selling the business, what domains are associated with the business and willingness of the seller to sign a non-compete. Most importantly, you should do an extensive backlink analysis and make sure that any valuable domains or links that are point to the main website will remain after the purchase (or are part of the purchase).
Ok, so now you know the basics of how to get your website set up and are ready to accept payments from your future clients! I’m going to walk you through a number of methods I’ve personally used to get clients for my own SEO business in the past. Before I do though, I should explain just how I gathered all the details of these businesses in order to contact them to sell my services.
After around 20 minutes I return to the software which will have scraped the business name, address, phone number, email address, website URL and a whole host of other SEO and internet marketing related data for every single lawyer in London that has a Google Maps listing!
I think there is plenty to takeaway here: speaking both as a professional SEO and as a nonfiction writer. But I also feel there is a unique and direct message to plenty of potential entrepreneurs reading this. I really feel that there is a clear point in your narrative that really stands out – one that I am going to call your “one-in-a-million” moment. I’m referring, of course, to this:
Gary works for Endlessrise, Inc. They provide Search Engine Optimization, Pay per Click, Social Media, Online Reputation Management, and Web Designs to our resellers. They strictly implement 100% White Label SEO and are still the leading SEO Reseller Provider to SEO/Marketing companies and internet marketers.
Starting your own business is no joke. There are lots of things that you need to learn about and you need to put lots of time, dedication and hard work into getting it up and running. Perhaps this is the reason why many people prefer to be employees. It is always easier being an employee rather than an employer.
Google wants you to use structured data markup because it helps their spiders better determine what your site content is about. Google even offers a Structured Data Testing Tool so you can check to see if your markup is properly implemented.